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The Style Council outlook for women's spring/summer 2008 - 2009 includes four main themes: Balmy Days, Chromatic Contrast, Avant Garde, and Coast
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BALMY DAYS

- Animal Prints
- Earth Tones
- Textures
- Ethnic Motifs
- Caftans
- Shorts
- Beads and Stones
Travelling in style to exotic climates and sultry tropical destinations. Understated luxury and functionality are a perfect match. Cool smocks and caftans, sumptuous ethnic motifs adorned with semi-precious stones and beads. Loose, billowing dresses in large animal and python prints, paired with shirt dresses, vests and shorts. Plant life and landscape give inspiration to fabric surfaces, petal thin cottons, wonderful slub silks and unusual woven leather/suede. Casual, easy dressing for a free spirit.

Colors: Pomegranate, celadon, coconut, orchid, Cyprus and teak.
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CHROMATIC CONTRAST

- Monochromatic
- Painterly
- Optical
- Silhouettes
- Linear Florals
- Dramatic Oversized Compositions
- Stripes
- Geometrics
The timeless classic, black and white contrast creates a modern dramatic style. Silhouettes are simple with striking negative/positive combinations. Daring abstracts with fresh painterly techniques. Optical and geometric pairings create a stark, modern, pop mood. A softer feminine flavor comes from nature, where florals are sketched in an endless parade of delicate drawings.

Colors: Ebony and alabaster
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AVANT GARDE

- Abstract
- Intense Color
- Pop Art
- Juxtaposed Pattern
-Oversized Black and White
Bold and futuristic prints are saturated in clear, bright color. Pop art, abstract painting, oversized stripes and brush strokes. A seemingly random juxtaposition of pattern. To counterbalance the intense hues small flashes of black and white opticals. Simple silhouettes give full exposure to the dynamic compositions. Clever and confident with no limitations, complete freedom of expression through color, shape and texture.

Colors: A palette of clear intense pigments: hyacinth, lacquer red, amethyst, jade, cadmium, acrylic black, iris and cyan.
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COAST

- Traditional Stripes and Polka Dots
- Nostalgic European Coastal Towns
- Stylish Cool
- Classic Ingredients
- Effortless Chic
- Vintage Florals
- Denim and Chambray
A fresh take on nautical finds inspiration in the nostalgia of European coastal towns. Stylish simplicity with classic polka dots and stripes as a starting point. Tone down frivolity with traditional elements for a graceful polished look. Chambray and denim lend a relaxed, functional feel. Use overprint or fresh white embroidery, pair with pretty vintage florals and retro-abstract print. Perk up the expected red, white and blue with a splash of yellow or delicious apple green.

Colors: French navy, aqua and marine blue take a hit of signal red, sunshine and fresh apple green.

Publisher: style council
Insight. Innovation. Authority. In 1982, TSC's founders harnessed more than 10 years of industry insight working for the top designers in New York and Paris, and an intimate knowledge of Asia, to realize their vision-a superior one-stop studio that combined the manufacturing, design, and merchandising processes under one roof. Armed with an intimate understanding of their clients needs, TSC hired the best creative and tech design team in the industry and an innovative new studio was born. Next, TSC enlisted a seasoned sales team with first hand knowledge of the industry, as well as relationships with the top retailers, designers, merchandisers and manufactures here and abroad. And while TSC's objective never changed, our clients' challenges of competing in a global market did. To meet those needs, TSC invested in the smartest technologies and expanded its basic concept to include a total design facility, capable of taking projects from concept to completion. With a focus on employee stability and an ability to move steps ahead of the trends, TSC is now the country's leading design and service studio. What we design and how it is manufactured today is different from what we made last season, last year, twenty years ago. But the essence of TSC hasn't changed; we continue to be creatively driven and technically innovative, with a fashion forward insight on knowing what our customers need.
Web: www.stylecouncil.com
Published: May 2007
Market: womens
Region: usa
Industry: apparel accessories

DISCLAIMER
Information in this report relies on sources including Trade Shows, Associations, News Releases, Government Reports and other public sources. Infomat can accept no responsibility for the accuracy or completeness of such information or for loss or damage caused by any use thereof.

 

the style council



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